AI
We no longer need to optimise websites for just users and search engine bots. AI agents are now becoming another type of visitor - and they have their own requirements. Here’s a practical checklist to help make sure your website is accessible, understandable and usable by AI agents.
AI & Automation
Learn what query fan out is, how AI search platforms use it, and how fan-out queries can inform SEO and GEO optimisation.
AI & Automation
Shopify Catalog gives AI platforms and shopping applications structured access to product data. Learn how it works and why it matters for agentic search.
AI & AutomationSince the introduction of Generative AI content tools, there's been no shortage of warnings about using them to create content for your website, particularly if it's being used as an SEO tactic.
AI & AutomationSince llms.txt convention was first suggested back in 2024, it has been criticised and slow to adopt - is it used today and do you need one?
Technical SEOAI agent crawlers typically don’t render JavaScript - they take the raw html source code (meaning anything that is rendered by JavaScript is potentially ‘hidden’ from AI agents)/
AI & AutomationProducing AI generated content using an LLM out-of-the-box is likely to yield poor results - here's how to generate factually correct content using AI.
Machine LearningDiscover how machine learning can boost ecommerce sales with key insights on personalization, recommendations, and data-driven optimization strategies.
Industry News
Explore how AI is transforming the travel industry with insights from Travolution Summit 2023, covering search, personalization, and customer experience.
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