Digital marketing that works
Organic is our thing. We turn data into creative strategy and help you implement changes that will make a real, long-lasting difference to your business.
Search Engine Optimisation
Our experienced in-house team specialise in SEO strategy, technical SEO and SEO automation. We provide bespoke solutions for each client, mapping out the best route to SEO growth and delivering long term results which are tailored to specific business goals. We use machine learning, automation and data analysis, as well as our suite of proprietary software and tools, to offer an innovative and scaled SEO solution that delivers long term success.
Content
Our in-house editorial team are passionate about producing creative, high-ranking and award-winning content. Our team of writers have varied experience working across multiple industries and projects of all shapes and sizes, meaning they can put pen to paper on just about any topic. We also work with a large network of specialist copywriters and journalists, and content is then edited in-house and subject to stringent quality control. We pride ourselves on producing engaging and inspirational editorial content, as well as targeted, SEO-friendly copy, which delivers measurable ROI.
Digital PR
Just as with content and SEO, our approach to digital PR is centred around generating creative coverage that is backed up by data and long-term results. Our in-house team combine PR and SEO tactics to ensure every creative campaign, reactive press release and social media post is relevant and engaging to both the consumer and the media. Links aren’t our sole motivator, instead we focus on the bigger picture – rankings, traffic, brand awareness, social engagement and more.
Development
We take a holistic approach to development and focus on building websites which are user-friendly, easily scalable, and expertly SEO-optmised. Our in-house team’s capabilities range from entire front-end template design to campaign-specific microsite creation. Everything we do is fully mobile responsive and we can even create apps, to strengthen a site’s multi-platform experience. Importantly, because our development team works closely with our SEO, content and digital PR teams, every site we build is designed to help achieve wider business goals.
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Knowledge hub
How to write blogs that rank on Google
England Men’s Team: Players search interest (ranked) over Euros 2020 tournament
Tutorial: Simple keyword categorisation script for the travel industry
Over the years, automating keyword categorisation has become increasingly easier to do with the likes of NLTK, and other language processing libraries, doing most of the heavy lifting. In this post, I’ll give you a brief demo of a free keyword categorisation script that I’ve built using Google Colabs. The categorisation within the script is […]
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Ever wondered why your #blogs aren't ranking on
@Google, or want to know how to make sure they do?
Check out our top 5 tips for creating inspiring and search engine friendly #content on your blog today ✍️🤯
#SEO #ContentAgency #DigitalMarketing
https://www.meltdigital.com/how-to-write-blogs-that-rank-on-google/
#ICYMI last week we shared some search insights relating to #EURO2020 ⚽️Now it's all over, we've taken a deep dive into the most searched for #England players.
Our graph shows how #searchinterest fluctuated over the tournament, check it out ⬇️
Here are two pro tips when analyzing domains impacted by a core update:
1️⃣Keep an eye on historical trends
2️⃣Profile the site at the keyword level
Check out our new study about the July Core Update: .
Still unsure what the #Google Web Vitals Update means for you? The best way to make sure you're ticking all the right boxes is to look at your site as a whole - that means #SEO, #content and #UX!
Check out our #DigitalMarketing blog which explains more.
(3/3) Last but by no means least in our #EURO2020 #searchinsights, we've taken a look at what funny phrases fans have been searching for this tournament.
It's definitely true, England do have #FansLikeNoOther 🤣⚽️#IfYouKnowYouKnow #GoodLuckEngland #ENGDEN