Our Services
Comprehensive organic search services tailored for ambitious brands. We combine data engineering, AI, and proven strategies to maximise your organic revenue.
Data-Driven
Every decision backed by comprehensive data analysis and insights
Custom Solutions
Tailored strategies designed for your unique business needs
Proven Results
Track record of delivering exceptional ROI for our clients
Different ways to work with Melt.
Whether you want a partner to lead your organic growth, senior guidance for your own team or a focused sprint on one problem, we shape our involvement around what your business needs.
- SEO PartnershipsWe take ownership.Ongoing SEO and GEO strategy and delivery, with Melt leading your organic growth.Explore SEO Partnerships
- SEO AdvisoryWe guide your team.Senior advice and oversight for teams that can execute, backed by insight from our tools.Explore SEO Advisory
- SEO ProjectsWe solve one problem, fast.Fixed-scope Accelerator sprints that ship the changes and end with a results check-in.Explore Melt Accelerators
Our expertise
How we can help
Grow organic traffic, boost visibility, increase revenue. You're here because you want more from your digital marketing. Find out how we can deliver it.
Search Engine Optimisation (SEO)
Automate the routine stuff and zero in on real commercial gains. We specialise in SEO strategy that gets tangible results by unlocking new market share.
- •Technical SEO audits and implementation
- •Large-scale on-page optimisation
- •Product & category page optimisation
Ecommerce Product Optimisation (EPO)
Turn your product data into growth tactics. Extract valuable data from your products to boost visibility, reduce CPC, and increase conversions across your entire ecommerce store.
- •Product attribute extraction and tagging
- •Catalogue enrichment at scale
- •Automated landing page creation
Content Strategy & Creation
Strategic content at scale for ecommerce and travel brands. From product descriptions to editorial content, we create content that ranks and converts.
- •Content strategy and editorial planning
- •Product description writing at scale
- •Category page content optimisation
Generative Engine Optimisation (GEO)
Maximise your visibility in AI search platforms including ChatGPT, Perplexity, Gemini, and Google AI Mode. Get honest, zero-hype advice on optimising for the future of search.
- •AI search optimisation for ChatGPT, Perplexity, and Gemini
- •Answer Engine Optimisation (AEO) strategies
- •Featured snippet and position zero optimisation
AI Generated Content & Optimisation
Harness AI to create and optimise content quickly at unprecedented scale. From product descriptions to category pages, deliver quality content for thousands of pages.
- •AI-powered content generation at scale
- •Automated product description creation
- •Category page content generation
Data Analysis, Audits & Insights
Data-driven SEO insights and strategic consulting. From comprehensive audits to competitive analysis, we uncover opportunities that drive growth.
- •Comprehensive SEO audits
- •Competitive analysis and benchmarking
- •Advanced keyword research
SEO Projects
Melt Accelerators
Fixed-scope SEO sprints for ecommerce teams. Each sprint solves one problem, ships the changes and ends with a results check-in.
- Collection Expansion SprintNew collection pages for searches you already have the products for.Typically 8 weeks
- Organic Shopping SprintGet your products showing up for the searches that sell.4 weeks
- Category Growth SprintMake the category pages you already have earn more.4 weeks
- Catalogue Enrichment SprintTurn the detail buried in your product descriptions into data you can use.4–6 weeks
- AI Shopping Readiness SprintMake sure AI assistants can find, understand and recommend your products.4 weeks
- Migration AssuranceChange platform without losing the organic revenue you've built.Set by your launch date
Not sure where to start? The Growth Diagnostic sizes the opportunity and ends with one recommended sprint.
Which model fits?
Each model suits a different team. Here's how they compare.
| SEO Partnership | SEO Advisory | Accelerator sprint | In-house hire | |
|---|---|---|---|---|
| Who does the work | Our specialists, leading strategy and delivery | Your team, with our direction and review | Our specialists, on one defined problem | Your new hire |
| Commitment | An ongoing partnership, reviewed every quarter | A rolling retainer, a fractional lead or a fixed sprint | A fixed scope and end date, then a results check-in | A permanent role; a Head of SEO is a six-figure commitment |
| Best fit | Brands that want Melt to lead their organic growth | Teams that can execute but need senior direction | One clear problem to solve quickly | Businesses ready for a permanent SEO lead |
SEO Partnership
- Who does the work
- Our specialists, leading strategy and delivery
- Commitment
- An ongoing partnership, reviewed every quarter
- Best fit
- Brands that want Melt to lead their organic growth
SEO Advisory
- Who does the work
- Your team, with our direction and review
- Commitment
- A rolling retainer, a fractional lead or a fixed sprint
- Best fit
- Teams that can execute but need senior direction
Accelerator sprint
- Who does the work
- Our specialists, on one defined problem
- Commitment
- A fixed scope and end date, then a results check-in
- Best fit
- One clear problem to solve quickly
In-house hire
- Who does the work
- Your new hire
- Commitment
- A permanent role; a Head of SEO is a six-figure commitment
- Best fit
- Businesses ready for a permanent SEO lead
Not sure? We'll tell you honestly which model fits.

What Makes Us Different
»Proprietary Tools Built In-House
We invested early in AI, NLP and automation to build technology like The Keyword Universe, our proprietary research platform along with tooling for AI citation tracking. Our tools are not off-the-shelf software — they're built by us, for the specific opportunities most agencies can't see.
»A Commercially-Led Approach
We don't chase rankings and traffic for their own sake. Every strategy is built around revenue and sustainable long-term growth — the metrics that actually move your business forward.
»Flexible Support for E-commerce and Travel Brands
Whether you're scaling a large catalogue, managing a complex inventory, or looking for focused support on a specific growth opportunity, we adapt our approach to fit the size, shape and ambition of your business.
»Clear Thinking, Not Hype-Chasing
We pay close attention to where search, AI and digital behaviour are heading — but we don't get swept along by every new buzzword. We challenge ideas with logic, evidence and commercial rigour, so recommendations are grounded in what is likely to make a real difference.
Ready to Accelerate Your Growth?
Let's discuss your goals and create a custom SEO strategy that delivers results.
Get in touchFrequently Asked Questions
Have questions about our services? Find answers to common questions below.