by Charlie Jackson | Aug 25, 2021 | Guides, SEO
Ever wanted to compare how your website ranks in comparison to a competitor’s? There are lots of tools that show overall visibility (think SEMrush), but very few that show the more granular data at the level of keyword ranking positions. So where do you start? This is...
by Charlie Jackson | Aug 19, 2021 | Guides, SEO
Natural language processing (NLP) can be a daunting subject, especially as you get into the weeds of it. That said, with just a basic understanding of what it is and how it works, it can be very useful – particularly for SEO. In this article we aim to provide a...
by Natalie Walford | Jul 29, 2021 | Content, SEO
It’s an age old problem, how to turn those brilliant but largely unread blogs into top-ranking search results with thousands of readers? So many companies have blogs full of interesting and insightful copy that is both useful for readers, and also helps showcase brand...
by Scott Jackson | Jul 22, 2021 | SEO, Trends
With the men’s Euro 2020 tournament coming to an end, we decided to take a look at the most searched for players within the England camp. Jack Grealish tops the results Over the course of the tournament, players search interest undulated a fair amount, with various...
by Scott Jackson | Mar 16, 2021 | Guides, SEO
Over the years, automating keyword categorisation has become increasingly easier to do with the likes of NLTK, and other language processing libraries, doing most of the heavy lifting. In this post, I’ll give you a brief demo of a free keyword categorisation script...
by Beki Hayler | Oct 15, 2020 | Digital PR, SEO
Over time, both services have evolved. Digital PR has shifted from working with bloggers to obtain links, to working with journalists. Traditional PR, on the other hand, now focuses on online coverage alongside offline because of the turnaround time. Why? Online...