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September 10, 2020

In conversation: Robert Hanrahan and Helene Hall

MiPerform is a technology business that helps transform the way teams and businesses use data and technology to power their performance. We sat down with Robert to learn more about the business and the journey he’s been on since launching MiPerform. He also shares what it’s like to be a ‘non-techy’ tech entrepreneur and how […]

August 7, 2020

In conversation: Mags Sikora and Helene Hall

Mags shares how dnata has overcome the challenges presented by Covid-19 and how they’ve adapted their digital marketing strategy during this time. As the UK continues to come out of lockdown, they also discuss how to: prepare for ‘the new normal’, take advantage of the increase in search volume and the easing of travel restrictions […]

June 19, 2020

In conversation: Ross Matthews and Helene Hall

Our CEO, Helene Hall, was joined by long-standing member of the travel industry Ross Matthews to discuss the current state of travel and digital marketing. Ross shared how the pandemic has affected him, as well as the wider industry. While much of the travel sector is doom and gloom, we were excited to hear Ross’s […]

March 11, 2020

How should travel marketers respond to coronavirus? A quick guide to digital

Customers are nervous about booking travel right now, and might be for some time – very understandably. And while the world undoubtedly has better things to worry about, that doesn’t mean this isn’t still a nerve-wracking time for those who sell travel. So what can you do as a digital marketer?

November 1, 2019

October round table: digital marketing for hotels in 2019 and beyond

Last month we hosted our first industry round table exclusively for hotel brands. The event gave senior marketers the opportunity to meet industry peers and discuss the challenges they face in today’s digital landscape. Hosted at Gordon Ramsay’s Heddon Street Kitchen we were joined by the likes of Hilton Hotels, Four Seasons and Langham Hotels, […]

March 8, 2019

International Women’s Day 2019: This year it’s all about #BalanceforBetter

The theme this year is #BalanceforBetter – because balance is a wide-ranging issue. It affects business, media, sport, wealth, government – gender balance is still yet to be achieved in most areas of society. Here at Melt Digital we’re surrounded by amazing women. So, to mark International Women’s Day 2019 we got an insight from […]