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Melt Digital

August 7, 2020

In conversation: Mags Sikora and Helene Hall

Mags shares how dnata has overcome the challenges presented by Covid-19 and how they’ve adapted their digital marketing strategy during this time. As the UK continues to come out of lockdown, they also discuss how to: prepare for ‘the new normal’, take advantage of the increase in search and the easing of travel restrictions to […]

July 10, 2020

Latest cruise Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is, nevertheless, growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Here at Melt we’ve been closely […]

July 10, 2020

Latest car hire Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is, nevertheless, growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Here at Melt we’ve been closely […]

July 10, 2020

Latest flight Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is, nevertheless, growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Here at Melt we’ve been closely […]

July 10, 2020

Latest accommodation Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is, nevertheless, growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Here at Melt we’ve been closely […]

July 10, 2020

Latest holiday Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is, nevertheless, growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Here at Melt we’ve been closely […]

SEO

July 10, 2020

Latest Google travel trends: June 2020 review

As we all know, the travel industry has been one of the hardest hit by the Covid-19 pandemic. And while it market remains challenging and consumer confidence unpredictable, there is growing optimism about traveling again as lockdown restrictions begin to ease in the UK, Europe and more globally. Melt has been closely monitoring Google Trends […]

June 19, 2020

In conversation: Ross Matthews and Helene Hall

Our CEO, Helene Hall, was joined by long-standing member of the travel industry Ross Matthews to discuss the current state of travel and digital marketing. Ross shared how the pandemic has affected him, as well as the wider industry. While much of the travel sector is doom and gloom, we were excited to hear Ross’s […]

March 11, 2020

How should travel marketers respond to coronavirus? A quick guide to digital

Customers are nervous about booking travel right now, and might be for some time – very understandably. And while the world undoubtedly has better things to worry about, that doesn’t mean this isn’t still a nerve-wracking time for those who sell travel. So what can you do as a digital marketer?

November 1, 2019

October round table: digital marketing for hotels in 2019 and beyond

Last month we hosted our first industry round table exclusively for hotel brands. The event gave senior marketers the opportunity to meet industry peers and discuss the challenges they face in today’s digital landscape. Hosted at Gordon Ramsay’s Heddon Street Kitchen we were joined by the likes of Hilton Hotels, Four Seasons and Langham Hotels, […]