Melt Site Icons - Final

October 15, 2020

The future of PR is connected

Over time, both services have evolved. Digital PR has shifted from working with bloggers to obtain links, to working with journalists. Traditional PR, on the other hand, now focuses on online coverage alongside offline because of the turnaround time. Why? Online coverage has become the quickest and most successful way to earn coverage and consumers […]

October 14, 2020

Latest furniture insights from Google Trends

We’ve been closely monitoring Google trends data throughout the pandemic to gauge the level of search interest across key home furnishing product types such as; sofa, bed, chairs and table in order to anticipate trends and changes in consumer search behaviour. Home furnishing, especially businesses with an online presence, has benefited from this turbulent time […]

September 28, 2020

5 ways to achieve simple English

The good news is that with a bit of practice, some expert support and clear guidance, your writing can and will improve. The secret is to keep it simple, which we touched upon in our two-series guide on writing and structuring content for SEO (part one, part two). The aim of this blog is to […]

September 14, 2020

Latest holiday insights from Google Trends: August 2020

Here at Melt, we’ve been closely monitoring Google trends data throughout the pandemic to gauge the levels of search interest across key travel sectors such as; flights, hotels, holidays, cruises and car hire in order to anticipate which areas will return to peak first (score of 100), and what trends might emerge in this new […]

September 14, 2020

Latest car hire insights from Google Trends: August 2020

Here at Melt, we’ve been closely monitoring Google trends data throughout the pandemic to gauge the levels of search interest across key travel sectors such as; flights, hotels, holidays, cruises and car hire in order to anticipate which areas will return to peak first (score of 100), and what trends might emerge in this new […]

September 14, 2020

Latest cruise insights from Google Trends: August 2020

Here at Melt, we’ve been closely monitoring Google trends data throughout the pandemic to gauge the levels of search interest across key travel sectors such as; flights, hotels, holidays, cruises and car hire in order to anticipate which areas will return to peak first (score of 100), and what trends might emerge in this new […]

September 14, 2020

Latest accommodation insights from Google Trends: August 2020

Here at Melt, we’ve been closely monitoring Google trends data throughout the pandemic to gauge the levels of search interest across key travel sectors such as; flights, hotels, holidays, cruises and car hire in order to anticipate which areas will return to peak first (score of 100), and what trends might emerge in this new […]

September 14, 2020

Latest flight insights from Google Trends: August 2020

Here at Melt, we’ve been closely monitoring Google trends data throughout the pandemic to gauge the levels of search interest across key travel sectors such as; flights, hotels, holidays, cruises and car hire in order to anticipate which areas will return to peak first (score of 100), and what trends might emerge in this new […]

September 10, 2020

In conversation: Robert Hanrahan and Helene Hall

MiPerform is a technology business that helps transform the way teams and businesses use data and technology to power their performance. We sat down with Robert to learn more about the business and the journey he’s been on since launching MiPerform. He also shares what it’s like to be a ‘non-techy’ tech entrepreneur and how […]

September 3, 2020

The three things you need to produce good and effective content

They are putting together detailed briefs, working with writers in an effective way and having in place a robust review process. Deliver on each and you can be confident that every piece of content you produce will be to the highest standards possible and able to achieve its goals. Do note that ‘article’ has been […]